Interactive 3D Visualization
for Real Estate Projects

It’s an interactive presentation that lets buyers explore their future apartment and the entire residential complex long before construction is completed. It runs in real time on the Unreal Engine game platform, creating a powerful sense of presence. A person can walk through the courtyard, enter the building, ride the elevator to their floor, and explore the interior of their apartment. It looks and feels like a real video game, but it is based entirely on actual drawings and plans. Controls are simple and intuitive, so buyers quickly feel at home. It’s a powerful trust-building tool: the client clearly sees what they’re buying and why it costs what it does.

A render is a beautiful, but static image. Sometimes it’s an animation — but even then, it’s pre-recorded. A virtual tour is a live, interactive space. The client decides where to go, what to look at, and from what angle. They can check out the view from the window, see the apartment in morning or evening light, walk down the hall, and step into the kitchen. It’s not a slideshow — it’s a real experience. This level of immersion builds trust and creates stronger emotional engagement. People feel they’re making a decision based on facts, not just feelings.

This isn’t just a “wow effect” or visual add-on — it’s a real sales tool. It helps explain the product clearly and quickly. It reduces the need for follow-up meetings. It shortens the decision-making cycle. It lightens the load on your sales team — fewer questions, fewer objections. It builds trust. It also works as a brand asset: it shows you're a modern, tech-savvy developer. That’s crucial in a competitive market where buyers evaluate not just the apartment, but also the company behind it.

Yes. Even if you’re already selling out, this system helps you do it faster, with lower costs and less involvement from your team. Plus, it strengthens your brand. People remember how smooth the experience was. They share it with friends and return for future projects. Launching a new residential complex becomes easier — buyers are already familiar with your approach. And even in a hot market, the technology helps you hold your pricing power, reducing discounts and bargaining.

The technology doesn’t directly raise prices, but it increases perceived value. The buyer sees they’re getting more than just square meters — they’re buying comfort, style, and modern living. They can see it with their own eyes. When people trust what they’re buying and feel confident in their choice, they’re less likely to ask for discounts. They feel they’re getting a higher-quality product. This lets you maintain your target pricing — and even raise it subtly above competitors who don’t offer this kind of experience.

It strengthens your reputation. Buyers see that you’re not just building housing — you care about their experience. You’re transparent: you show the product before the handover. You’re tech-savvy: using tools like those in the IT world. All of this builds the impression that you're a thoughtful, reliable developer. This is especially valued by young families, tech professionals, and business-class clients. It increases trust and helps you stand out. People talk about this kind of experience, and word of mouth is the most powerful sales channel of all.

The standard package includes everything you need to launch the project right away — no extra setup required. You get a 55–75 inch touchscreen with 4K resolution, a high-performance PC with an RTX 4080 or 4090 graphics card, a pre-installed control system, and the full presentation. Everything is assembled and tested in advance and delivered ready to use. You don’t have to configure anything — we’ll install it, set it up, and train your team.

If you decide to use your equipment, the minimum requirements are an RTX 3080 GPU and an Intel i7 or AMD Ryzen 7 processor. But keep in mind: the more powerful the hardware, the smoother the visualization, especially in complex projects with detailed textures and lighting. That’s why we always recommend using our tested configurations that are guaranteed to perform reliably.

We recommend panels between 55 and 75 inches — it's the ideal balance between image scale and ease of use. Larger displays like 85 or even 98 inches also work well, especially for flagship offices. Any model with HDMI and 4K support is compatible. The default option is a touchscreen panel, but non-touch options are also possible, with control via mouse or remote.

Yes, technically you can. But we always note: in that case, you take responsibility for the system performance and stability. We can test your PC and screen beforehand to see if they can handle the project. But if you want guaranteed smooth operation and easy support, it's better to go with our complete package.

No. Everything runs locally, without a constant internet connection. The Internet is only needed for remote support, updates, or sending analytics (if enabled). This is useful if your office has an unstable connection or if you prefer not to rely on the cloud. The system works at full capacity even when offline.

Usually, the screen is mounted on a stand or fixed to a wall. We choose the placement based on your office layout and how you plan to use the system. The screen should be at eye level for the client and easily accessible to the manager. Some offices place it in waiting areas; others — in meeting rooms where presentations happen. The main goal is visibility and comfort for the customer.

Yes. Even with no internet, the system keeps working. All data and assets are stored locally. That’s crucial for stability — nothing stops if the network goes down. This is especially valuable in new residential complexes where the internet connection may not yet be reliable.

It’s extremely easy. The interface is intuitive — like using a tablet: tap to move, swipe to turn. Training takes 5–10 minutes. We provide onboarding, leave video instructions, and stay in touch. Even if a manager has never used anything like this before, they’ll be up and running on day one.

Usually, the manager takes control first to demonstrate key features and quickly guide the client through the main highlights. But the interface is so simple that clients can easily take over. And they often do: people enjoy exploring the apartments on their own. This creates a sense of engagement and trust, while giving the manager time to answer questions and build a real conversation.

Yes. We can enable visual toggles between different finishes, wall colors, flooring types, and furniture setups. In some cases, even layouts can be switched — if the project includes such options. This helps buyers visualize how the apartment can match their lifestyle. It makes the experience interactive and shows that you’re thinking about individual needs.

Yes — that’s one of the system’s key features. We recreate the exact view from the specific unit, including its orientation, floor level, and positioning relative to the courtyard, street, and surroundings. Buyers can switch between floors to see how the perspective changes. This significantly affects their perception and helps them choose not just a layout, but a specific apartment.

Usually, 10–15 minutes is enough for the client to understand everything and make a decision. But if they want to dive deeper, they can explore the complex at their own pace, for as long as they like. This isn’t a lecture with someone talking at them — it’s a walk through their future home. They move freely, ask questions, and compare options. This format works better than traditional presentations.

Yes. We support VR headsets if you want to create a full-immersion experience — perfect for events, trade shows, or high-end sales offices. Gamepads, touch gloves, and remotes are also supported. But most often, clients use a touchscreen or mouse — it’s faster, simpler, and more accessible for everyone.

Yes. We can connect the system to your CRM so that buyers only see apartments that are actually available. For example, if a unit is reserved, it will be marked accordingly in the interface. The manager works with real-time data — no need to switch between systems. This reduces errors and speeds up the booking process.

Yes. We can create a lightweight online version of the tour that can be embedded on your website or shared via a direct link. This gives buyers the chance to explore the apartment from home. We also support custom versions for platforms like DomClick, Cian, and others, tailored to your specific needs.

Yes — if connected to a CRM. In that case, every user sees up-to-date status: available, reserved, or sold. This adds transparency and builds trust, especially when the client is interacting remotely.

Yes. We offer browser-friendly versions that run on desktops, tablets, and phones. Buyers can take a virtual tour from home or share it with friends and family. It’s especially convenient if they can’t visit the office in person.

Everything you need: updates, bug fixes, setup assistance, and component replacement in case of hardware failure (if you're using our equipment). We respond quickly and humanely — no red tape. Support is available via chat, phone, or Telegram — whichever you prefer.

Typically, within an hour. Our processes and support team are well established. If the issue is critical, we connect remotely or come to your site.

We release updates monthly. We refine the interface, enhance graphics, and boost performance. Your project keeps getting better over time.

We support the latest versions and update your project when needed. These updates are usually smooth and require no action from your side.

Yes. All projects are stored in multiple copies. If anything happens, we’ll restore it quickly. We know this isn’t just design — it’s part of your sales process.

Yes. If you’re running a large project or a network of sales offices, we offer SLAs with premium conditions: priority service, a dedicated support line, and a personal account manager.

From our observations, most decisions are made within 7–15 minutes after the virtual tour. When a person sees the apartment with their own eyes, there’s nothing left to imagine. They can feel what it would be like to live there, and they decide faster.

Yes. Developers we work with report an average conversion rate increase of 15–30%. It’s especially noticeable in the comfort+ and premium segments. Fewer people leave saying “I’ll think about it,” and more come back ready to buy.

When a buyer has already seen everything in advance, they don’t feel misled. They know exactly what they’re getting — and they’re not disappointed. That lowers the rate of cancellations, cold feet, and “this isn’t what I expected” scenarios.

Yes, especially in areas with a mixed reputation or layouts that aren’t ideal. When buyers see things honestly, they have fewer illusions. They immediately understand what they’re buying, and they appreciate the transparency. That’s more valuable than marketing alone.

Absolutely. We work internationally. If you have materials — plans, 3D models, site layouts — we’ll create a custom version for your region, taking into account the landscape, infrastructure, and preferences of the local audience.

The process consists of several clear steps. First, we receive the initial materials from you — floor plans, facades, 3D models, or blueprints. Then we develop a concept, align the visual direction, build the working version, and run tests. After that, we deliver the equipment, install everything, and train your team. The whole process is transparent and takes about 4 to 6 weeks, depending on project scope. We stay in touch and support you at every stage.

On average, 4 to 6 weeks. It depends on the size of the residential complex and whether the source materials are ready. If you already have BIM files, CAD drawings, and floor plans, we can launch the process quickly. Other factors include the number of interior finish variations, level of detail, and optional features like window views or daylight simulation.

We’ll need architectural plans, facades, the site master plan, and 3D models (if available). If there are no models, we can build them from drawings and renderings. Ideally, we’d also receive photos of the local area to recreate the surroundings accurately. We’ll send you a detailed checklist that you can easily pass along to your architect or design bureau.

We sign an NDA and strictly follow confidentiality protocols. All materials are stored on secure servers, backed up, and never shared with third parties. Access to the project is limited and monitored. If the project is sensitive or being launched ahead of public release, we maintain full discretion.

We’re working on integration with voice assistants, automatic apartment matching based on client preferences, and an AR mode, where the project can be viewed through a smartphone camera right on the construction site.

Yes — we’re already testing an AI guide that can answer client questions during the tour: “Which apartments have a park view?”, “What’s still available in section three?”. This takes pressure off your sales team and gives the client more freedom.

Yes — we’re already developing lightweight online versions. They work right in the browser, no downloads required. You can send them via a link or embed them on your website. It’s especially useful for remote and regional clients.

Yes. We customize the colors, logos, and overall interface to match your brand identity. The buyer will feel like they’re interacting directly with your company, not with an outside contractor.

Yes. If you're selling in other countries or working with international clients, we can localize the interface into English, Arabic, Chinese, and more. We’ve already delivered multilingual versions for past projects.